Electronic Books

Total Books: 1 - 20 /48

AI Strategy for Sales and Marketing : Connecting Marketing, Sales and Customer Experience / Katie King

Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...

Blockchain and Other Emerging Technologies for Digital Business Strategies / Hamid Jahankhani, David V. Kilpin

Aims to explore the aspects of strategic leadership in a digital context together with the cyber-physical relationships whilst ...

Capital, Systems, and Objects : The Foundation and Future of Organizations / Richard Thomas Watson

Provides a set of integrated frameworks—capital, systems, and objects—that transcend managerial or technology hype by ...

Community Quality-of-Life Indicators

Offers critical insights into the thriving international field of community indicators, incorporating the experiences of ...

Corporate Social Responsibility (CSR), Sustainability and Environmental Social Governance (ESG) : Approaches to Ethical Management / Tracy Dathe , René Dathe

Provides a comprehensive overview of corporate social responsibility (CSR) and its practical applications. In addition to ...

Designing Digital Work : Concepts and Methods for Human-centered Digitization

This book could well be the most comprehensive collection to date of integrated ideas on the elicitation, representation, ...

Digital Business Strategies in Blockchain Ecosystems : Transformational Design and Future of Global Business / Umit Hacioglu

Analyzes the effects of the latest technological advances in blockchain and artificial intelligence (AI) on business operations ...

Driving digital transformation through data and AI : a practical guide to delivering data science and machine learning products / Alexander Borek, Nadine Prill

Explains how to build the organizational capability to deliver Data and AI products and drive immediate business results ...

Emerging Economic Models for Sustainable Businesses : A Practical Approach / Jayati Talapatra, Nayan Mitra

Analyses economic models that look at value propositions, creation and capture with ‘People, Planet and Profit’ deeply ...

Employability Revisited : Strengths- and Life-phase-oriented Human Resource Management / Anne Rosken

One of the most pressing issues in current and future human resource management is the inclusion of strengths and life stages ...

Entrepreneurial Responses to Chronic Adversity : The Bright, the Dark, and the in Between / Dean A. Shepherd, Vinit Parida, Joakim Wincent

Extends recent work on entrepreneurship in response to adverse events to explore entrepreneurial responses by people who ...

Firm Competitive Advantage Through Relationship Management A Theory for Successful Sustainable Growth

This book aims to develop a mid-range theory of relationship management, examining truly relationship-orientated firms to ...

From Industry 4.0 to Quality 4.0 : An Innovative TQM Guide for Sustainable Digital Age Businesses / Timothy Adesanya Ibidapo

Describes the development of quality over various stages, from product inspection, through quality control to the present ...

From Strategy to Execution

"In this Abstract, you will learn: 1) Why businesses must become innovative; 2) How to develop creative business models; ...

Global Business Strategy : Multinational Corporations Venturing into Emerging Markets

This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies ...

Goliath Strikes Back : How Traditional Retailers Are Winning Back Customers from Ecommerce Startups / Peter S. Cohan

Goliath Strikes Back: How Traditional Retailers Are Winning Back Customers from Ecommerce Startups expands on this current ...

Green Human Resource Management Research : Issues, Trends, and Challenges / Pascal Paillé

This book, engaging SDGs 4 and 8, among others, examines green HRM from a variety of perspectives. Divided into three sections, ...

Innovative Trends in International Business and Sustainable Management / Elena I. Lazareva

Describes multidimensional trends, challenges, and opportunities for the development of international business and sustainable ...

International Leadership : Effecting Success Across Borders in a Boundaryless World / Ingo Stolz, Sylvie Oldenziel Scherrer

From both an academic’s and a practitioner’s perspective, the book focuses on international leaders and their potential ...

Introducing Robotic Process Automation to Your Organization : A Guide for Business Leaders / Robert Fantina, Andriy Storozhuk, Kamal Goyal

Enables you, a novice to RPA, to successfully implement an RPA program at your company. RPA is rapidly growing in use, but ...

Total Books: 1 - 20 /48